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{ Launching a Cybersecurity Podcast For a Podcast Network }

{ Launching a Podcast For a Venture Capital Firm }

Softeq

Deliverables

Hacker Valley Media

Deliverables

12K

YouTube views in first 6 months

43

guest relationships developed with founders & investors

#1

ranked podcast in 3 countries

Background

Softeq was built from the ground up to specialize in new product development and R&D, tackling the most difficult problems in the tech sphere. Now we’ve expanded to offer early-stage innovation and ideation plus digital transformation business consulting. Our superpower is to deliver all of this under one roof on a global scale. So let’s get started and build a better future together.

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” When we were expanding our business and looking to grow our network, we were fortunate to meet Ray and Sarah at Speakerbox Media. Their expertise and support were invaluable to us, especially as we explored new ideas for shows that had yet to be created. From crafting scripts to handling editing and production, Speakerbox Media went above and beyond to help us save time and effort while delivering high-quality results.”

Chris Cochran

Hacker Valley Media / Axnious

The Challenge

The key objectives for this project was to launch a podcast for Softeq’s Founder and CEO Chris Howard to connect with busy industry leaders, build his ecosystem, and enhance his personal brand. Like most CEO’s, Chris had a demanding schedule and needed a turnkey solution that would allow him to build his authority in the tech industry.

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The Strategy

After generating 100 potential names, we carefully whittled them down to a shortlist of 20 before ultimately deciding on the perfect fit: Forging the Future. Next, we crafted a visually stunning cover design and logo, as well as social assets to serve as effective marketing collateral. To bring the brand to life in the physical world, we designed a studio space that both reflected the brand and complemented Chris’s character. The studio included a green room for guests and a recording studio. 

 

 

The Approach

After generating 100 potential names, we carefully whittled them down to a shortlist of 20 before ultimately deciding on the perfect fit: Forging the Future. Next, we crafted a visually stunning cover design and logo, as well as social assets to serve as effective marketing collateral. To bring the brand to life in the physical world, we designed a studio space that both reflected the brand and complemented Chris’s character. The studio included a green room for guests and a recording studio.

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Design source file 4

The Impact

As for building Chris’s network, we took charge of all front-end tasks associated with guest booking, including the development of questions for Chris. To capitalize on this effort, we facilitated pop-up podcasts live at various locations throughout Austin (South by SouthWest), Dallas, and Houston, Texas (First Robotics Conference). Our team handled all aspects of recording, post-production, and distribution for the show, making it available in both audio and video formats on platforms such as Spotify and Itunes.

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Launcing a podcast for a Cybersecurity Company

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AVAILABLE sep 1, 2024