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Why Podcasting Took Over Digital Media: 7 Reasons for its booming popularity

The Houston Pod, October 19 2020

In 2006, barely anyone listened to or even knew what a podcast was. Today, almost 50 million people listen to podcasts daily and is expected to grow to 115 million in 2021. In our digital world, with rapid technological advancement, there are many ways to display content digitally. So why are podcasts, a simple media form so popular?

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10 Binge-Worthy Dallas, Texas Podcasts

The Houston Pod, October 19 2020

It wouldn’t be October without a good scare, which is why this list is starting out with a show that’s guaranteed to be a scream. Dallas-based comedians Christie Wallace and Heather McKinney take you on a journey through haunts and hellions in Sinisterhood. With impeccable comedic timing and well-researched tales from the crypt, you’ll be in the m...

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Why Podcasting Took Over Digital Media

The Houston Pod, October 10 2020

In 2006, barely anyone listened to, or even knew what a podcast was. Today, almost 50 million people listen to podcasts daily, and is expected to grow to 115 million in 2021. In our digital world, with rapid technological advancement, there are many ways to display content digitally. So why are podcasts, a simple media form so popular?  Podcasts ar...

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5 Tips for Foolproof Podcast Sponsorship: Elevate Your Brand By Showcasing Someone Else’s

The Houston Pod, October 10 2020

If you’ve listened to any podcast recently, there’s no doubt that you’ve heard mention of a sponsor. They might seem like they have nothing in common, selling mattresses or meal prep kits, but they all have one similarity: they’re paying the podcast you’re listening to for advertising.

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How to Stack Content Using a Podcast

Ray Smith, October 8 2020

Content marketing can be confusing. There are tons of ways to market your brand, and hundreds of avenues to do so. To add to that, the internet is vast and crowded with information. It can be hard to get your message seen by the right people, and be heard amongst the noise. A great way to do this is through content stacking.

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3 Food-Based Nonprofit Podcasts Worth Listening To

The Houston Pod, October 7 2020

What if you could help support a nonprofit’s cause just by listening? Turns out, you absolutely can through listening to a nonprofit podcast and becoming knowledgeable about the efforts of the organizations that produce them. A topic near and dear to the hearts of many (our team at The Houston Pod included) is food. Thousands upon thousands of peop...

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How to Promote Your Podcast: The Key to Getting Noticed and Growing Your Audience

Ray Smith, October 1 2020

"Over 700,000 have been launched, but only few reach its full potential. If you’re putting effort into your podcast, getting noticed and growing your audience need to be major objectives for you and your team." When it comes to how to make your B2B podcast stand out amongst the crowd, Speakerbox Media has gathered together 5 simple steps that make...

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How To Approach B2B Podcasting

Speakerbox Media, September 24 2020

You’ve probably heard a lot about how podcasts’ popularity is booming and how podcasts will become a necessity in content marketing. It’s true; the share of Americans who listen to podcasts regularly is increasing, and podcasts listeners tend to be wealthy, educated, and occupy mid-senior leadership positions in their companies. Podcasts are ideal...

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