Sarah Smith, Co-Founder and CEO of Speakerbox Media, joins us this week to talk about all things podcasting. As Houston’s first full-service podcasting agency and the producer of the My Edge podcast, Speakerbox Media helps businesses grow communities and drive engagements through high-quality podcasting tools that adapt to any budget. Sarah breaks...
Read MoreI had the honor of meeting with Vice President of Marketing and Innovation at AlEn, Tanu Grewal. In this exclusive interview, Tanu discusses AlEn’s latest brand launch centered around natural and eco-friendly cleaning products and what it took for her to get to this point in her career. Sharing her growth hacks with us, Tanu delves into the importa...
Read MoreIn our challenging times, cuts are happening all over, especially in marketing. Even Google and Airbnb have had to halt or decrease their marketing spending. While this is not ideal, you can still produce quality content and connect with customers, while spending less money. Podcasting is a booming digital media, with millions of listeners turning...
Read MoreAny marketer can tell you that a compelling story is the focal point of any effective content strategy. For the past few years, visual content like blogs, infographics, whitepapers, and video content have ruled the roost in content marketing. However, a new format has been staking its claim on the advertising landscape: podcasts. According to Ediso...
Read MoreDoes your B2B organization lack that next step to push you towards your goals? It might be time to consider starting a podcast! Our expert podcasting team at The Houston Pod works with several B2B clients on creating, distributing, and marketing their podcasts, and we’ve learned a thing or two along the way!
Read MoreFrom working from home to zoom calling friends, taking classes online to keeping up with the latest news through social media, there’s no doubt that we’re plugged into our devices now more than ever before. On your own journey through various apps and sites, you may have heard of podcasts from friends or relatives or prominent online celebrities, r...
Read MoreThe Houston Pod has been lucky enough to call Houston, Texas home, but we’re not the only ones! A great city like Houston inspires more than just our expert team to create podcasts for listeners just like you to enjoy. Whether you’re skyrocketing to outer space or sitting down at the kitchen table, we’re breaking down 10 Houston podcasts that are w...
Read MoreAfter drafting, creating, and editing your podcast episode, creating show notes might seem like a tedious task. You may wonder if you really need to show notes if podcasts are consumed audibly. But, it is the complete opposite. Notes are an essential aspect of podcasting. Show notes have many benefits for both you and your audience. Quality podcast...
Read MorePodcasts are a booming media, with 50 million listeners tuning in every week. But, this is not everyone. There may be someone out there who wants to hear your message but doesn’t listen to podcasts. How do you reach them? Through repurposing your podcast content. Repurposing your podcast content is exactly what it sounds like; using your podcast ep...
Read MoreSo, you want to start a podcast. Maybe you’ve already recorded an episode or two and are ready to take action and get it published. While there are many different platforms to choose from, Spotify and iTunes prove to be the best places to publish your podcasts. Spotify and iTunes make up 19% and 52% of the listening share, respectively.
Read More/rays-website-3454/White-Logo-l382f.png "Speakerbox-Media-Logo"){kind=logo}