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How a Podcast Can Enable You To Scale Your Business

Ray Smith, December 11 2021

Sarah Smith, Co-Founder and CEO of Speakerbox Media, joins us this week to talk about all things podcasting. As Houston’s first full-service podcasting agency and the producer of the My Edge podcast, Speakerbox Media helps businesses grow communities and drive engagements through high-quality podcasting tools that adapt to any budget. Sarah breaks...

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Why Personal Branding is Important to Career Success with Tanu Grewal

Speakerbox Media, February 12 2021

I had the honor of meeting with Vice President of Marketing and Innovation at AlEn, Tanu Grewal. In this exclusive interview, Tanu discusses AlEn’s latest brand launch centered around natural and eco-friendly cleaning products and what it took for her to get to this point in her career. Sharing her growth hacks with us, Tanu delves into the importa...

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How to Cut Your Marketing Budget Using a Podcast

The Houston Pod, November 5 2020

In our challenging times, cuts are happening all over, especially in marketing. Even Google and Airbnb have had to halt or decrease their marketing spending. While this is not ideal, you can still produce quality content and connect with customers, while spending less money. Podcasting is a booming digital media, with millions of listeners turning...

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Why Podcasts Are The New Frontier of B2B Content

The Houston Pod, November 5 2020

Any marketer can tell you that a compelling story is the focal point of any effective content strategy. For the past few years, visual content like blogs, infographics, whitepapers, and video content have ruled the roost in content marketing. However, a new format has been staking its claim on the advertising landscape: podcasts. According to Ediso...

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How to Use Podcasting to Grow Your B2B Brand: The Dos and Don’ts of B2B Podcasting, Simplified

The Houston Pod, November 5 2020

Does your B2B organization lack that next step to push you towards your goals? It might be time to consider starting a podcast! Our expert podcasting team at The Houston Pod works with several B2B clients on creating, distributing, and marketing their podcasts, and we’ve learned a thing or two along the way!

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What is a Podcast?

The Houston Pod, October 26 2020

From working from home to zoom calling friends, taking classes online to keeping up with the latest news through social media, there’s no doubt that we’re plugged into our devices now more than ever before. On your own journey through various apps and sites, you may have heard of podcasts from friends or relatives or prominent online celebrities, r...

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10 Houston Podcasts We’re Listening to This Week: The Houston Pod weighs in on podcasts recorded right at home!

The Houston Pod, October 26 2020

The Houston Pod has been lucky enough to call Houston, Texas home, but we’re not the only ones! A great city like Houston inspires more than just our expert team to create podcasts for listeners just like you to enjoy. Whether you’re skyrocketing to outer space or sitting down at the kitchen table, we’re breaking down 10 Houston podcasts that are w...

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4 Reasons Why You Should Utilize Podcast Notes

The Houston Pod, October 26 2020

After drafting, creating, and editing your podcast episode, creating show notes might seem like a tedious task. You may wonder if you really need to show notes if podcasts are consumed audibly. But, it is the complete opposite. Notes are an essential aspect of podcasting. Show notes have many benefits for both you and your audience. Quality podcast...

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Amplify Your Content Output Using a Podcast

The Houston Pod, October 19 2020

Podcasts are a booming media, with 50 million listeners tuning in every week. But, this is not everyone. There may be someone out there who wants to hear your message but doesn’t listen to podcasts. How do you reach them? Through repurposing your podcast content. Repurposing your podcast content is exactly what it sounds like; using your podcast ep...

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How To Publish Your Podcast to Spotify and iTunes

The Houston Pod, October 19 2020

So, you want to start a podcast. Maybe you’ve already recorded an episode or two and are ready to take action and get it published. While there are many different platforms to choose from, Spotify and iTunes prove to be the best places to publish your podcasts. Spotify and iTunes make up 19% and 52% of the listening share, respectively.

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